Posts Tagged ‘2010 Planning’

Planning for 2010 and Beyond

Saturday, January 2nd, 2010

The first week of the New Year is always a special time for me. it’s when I sit down and try to objectively look at what happened in the previous year and plan for the coming year. For almost everyone 2009 was a train wreck of a year. The wheels came off and most companies are lucky to still be around. So, looking back for me was mostly painful. The only thing we can do is suck it up and keep moving forward. There aren’t going to be any quick fixes and fast turnarounds.

Planning is going to be the theme for January. Over the next month I’ll be blogging about how to set the course for your 2010 Business Plan so you can be as profitable and productive as possible. Here are some beginning thoughts to help you get started with your planning.

1) Focus, focus, focus. When I look back on ‘09, the single biggest thing I see was the disorganized, random, chaos of reaction. When things don’t go as planned, we react. Too often that reaction is unfocused and relevant to the event at hand. Our actions don’t fit into a bigger plan, so we aren’t nearly as efficient as we’d like to be. It is more or less like sticking your finger in the dike to stop the leak. It may fix the immediate, but it does nothing to address the bigger problem of why the dam is leaking in the first place.

Focus means selecting a course of action and sticking with it. You don’t have to get it all right, but you do need to concentrate on the desired outcome and fix on that. We can make minor corrections along the way, but don’t be tempted to make radical changes in midcourse.

2) Know what the outcome of your efforts is supposed to look like. Are you trying to add new customers? Increase sales? Increase frequency of sales? All of the above? Clearly define what your expected outcome is so you’ll know if you are on track or off course. Have Plan B, C, and D in place if you’re ahead of schedule, behind schedule, or on schedule. With alternatives in place, and a clear idea of the result you’re looking for, it makes it much easier to stay on target for your goals. This will help you avoid wholesale course direction changes that can stall your momentum and dilute your efforts. And it can help you from wasting time on nonproductive diversions.

3) Understand the difference between planning and action. The plan is the framework to achieve your results. It is strategic and should result in increased stability and soundness. The tactics or actions are how you’re going to get there. We tend to focus on tactics at the expense of strategy.

4) From Steven Covey’s Seven Habits of Highly Effective Leaders, “Begin with the End in Mind.” Define your ending point or year end goal for 2010 and begin piecing the parts together.

Over the next month, I’ll be concentrating on the planning process so by Feburary 1st, you’ll have a workable plan in place for you.

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